Why Direct Mail Continues to Work for Restaurants image
According to one recent study, the restaurant industry as a whole will bring in about $863 billion in sales by the end of 2019. Yes, running a restaurant is difficult and sure, a large number of them fail. But if you can establish a solid foothold for yourself, especially in those fragile early days, there's essentially no limit to what you'll be able to accomplish. For years, restaurants have been leveraging direct mail as a core part of their restaurant marketing campaigns to do precisely that. It's a powerful technique when utilized correctly, and this is true for a number of reasons that are certainly worth exploring. The Power of Direct Mail Restaurant Marketing: Breaking Things Down When restaurants use collateral like plastic ...
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