Tags Archivesretail marketing

Tux and Formal Wear Marketing for Wedding and Prom Season image

Wedding and prom season isn't here quite yet... but that doesn't mean that it's too early to start thinking about your next big campaign. In truth, now is the perfect time for tux and other formal wear companies to kick their marketing campaigns into high gear. Your direct mail postcards should start going out as soon as possible, so that people have all the information they need to find the right provider when that big day arrives (and if you play your cards right, that provider will be YOU). The Art of Wedding and Prom Season Marketing When it comes to this type of marketing, you need to take a more intimate and personal approach than most. Weddings and proms are ...

Continue Reading

Making the Most Out of Your Retail Valentine’s Day Marketing image

Despite the fact that there are so many other marketing channels out there, direct mail is still the biggest marketing opportunity for your retail business - whether you're a brick and mortar store or an e-commerce business doesn't actually matter. Collateral like direct mail postcards are tangible - people can hold them in their hands or pin them up on their refrigerator. Make no mistake, that's the edge you need to truly make your retail Valentine's Day marketing shine. Taking Your Retail Valentine's Marketing to a Whole New Level Below are just a few of the many, many examples of things you can do to align your seasonal marketing efforts with your direct mail capabilities: You can send out specific, Valentine's ...

Continue Reading

Why Valpak Is NOT the Solution For Your Brand image

First established over 50 years ago, Valpak - a provider of print, mobile and online advertising solutions and coupons - has been a major player in the direct marketing industry for decades. In fact, if you were to head to your mailbox right now, you'd probably have some type of Valpak mailer waiting for you inside. But the chances are also high that you will ignore the Valpak mailer... just like everyone else. While it's true that Valpak has been operating for five full decades, it does little to actually improve the return on investment of direct mail marketing campaign. Anyone who tells you differently is probably trying to sell you something, and that "something" is probably minuscule ad space alongside the ...

Continue Reading

The Anti-Groupon image

The Anti-Groupon: You Don't Have to Lose Money on Promotions! You don't have to lose money to effectively market your business and bring in more revenue and customers.  In fact, quite the opposite.  Direct mail driven with targeted data brings ROI's 3X and 4X times that of other well-known coupon sites.  Still interested? Read on.... For a brief moment, it looked like Groupon was poised to become the silver bullet that businesses in just about every industry had been looking for to raise awareness, build a loyal customer following and drive incremental revenue. Flash forward to today and "deal a day" sites are a dime a dozen - and none of them have much to offer in the way of the traction you're ...

Continue Reading

This is a unique website which will require a more modern browser to work!

Please upgrade today!

business postcard printing

Call for a FREE Marketing Consultation:

800.928.7670

Hours of Operation: Monday – Friday 7:30am – 4:30pm PST
business postcard printing

Call for a FREE Marketing Consultation:

☎ 800.928.7670

Hours of Operation: Monday – Friday 7:30am – 4:30pm PST
laminated postcard mailers