Tags Archivestracking and analytics

7 Ways to Use Direct Mail in Home Business image

Promoting your business is vital and helps with success. While many turn to digital strategies like social media and email there is still success when it comes to direct mail. There are several different ways a home business could use direct mail to get clients or customers: Catalog of products and services: This lets your potential prospects see everything you have to offer by sending them a catalog or list of what you offer. Consider including a coupon (#2) to encourage them to buy. Discounts and specials: Instead of just sending a card or letter introducing your product or service, why not include a special deal such as a percentage off for first-time customers. People like a good deal and it's ...

Continue Reading

How to Use Direct Mail in Your Home Business image

Determine what your goal is: What do you want people to do when they get your mailing? Order? Call for a consult? Figure out which type of mailer you want to send: Postcards are less expensive, but also have limits to how much information you can put on them. At the same time, a postcard might have a better chance of being read than a letter which requires the recipient to open it to see the content. Create/ Design the mailer: The success of direct mail requires is very much determined by the design and if it is a compelling mailer. In order to achieve this, you need to understand copywriting. It's not enough to tell people about ...

Continue Reading

5 Steps On How To Create An Effective Direct Mail Campaign image

As a business owners you want to take full advantage of direct mail marketing, however you may not know the right way of going about it.While the process may seem confusing and somewhat overwhelming, we are here to make it easy. Here are a few steps that you should take when creating and implementing it. Create A Campaign Goal: Before you even begin your campaign, you will need to know the strategy’s goals. This might include increasing brand awareness, generating sales, and much more. Identifying Your Target Audience: Sending letters or other mail to everybody isn’t going to be cost-effective. As such, you’ll need to identify who your target audience is and limit your mail to a certain group of ...

Continue Reading

Top 10 Stats About Direct Mail Marketing image

When it comes to direct mail marketing there are some statistics that highlight just how effective they can be. Despite what many professionals tend to believe, it’s still an effective way of promoting a business. Some of the more notable statistics include: Currently the response rate for direct mail is 4.9%. This is the highest it’s been in over a decade. Averaging a 15.1% response rate- letter-sized mail received the most responses The average cost per response with direct mail is $49.20. Direct mail ties with social media as the second most used medium, with 57% of people using it. A staggering 81% of survey respondents plan to maintain or increase their direct mail usage in the future. When making a purchasing decision, 76% of consumers trust ...

Continue Reading

6 Direct Mailing Campaign Ideas For Dentists image

Direct mail campaigns can be an effective way to reach prospective patients in your area. We have provided 6 campaign ideas on how to help you make the most out of a direct mail marketing campaign for your dentistry  1. Offer a Great Deal One of the most successful strategies when it comes to direct mail campaigns is to offer a discount. It is a good strategy to send prospective patients mailers with discounts for new patient exams, free cleanings, or other offers that are likely to appeal to your target market. To keep promotions from hitting your bottom line too heavily, consider offering discounts only with paid services. For example, you could offer free sealant with every new patient exam. If ...

Continue Reading

Direct Mail Still Works for Dentists image

Are you over of hearing about the perks of digital marketing? Don't worry because postcards can still be a successful method for dentists to gain patients. But it's important to proceed with postcard marketing the correct way. When owning a practice you’ll want to implement marketing strategies that bring you a consistent return on your investment. Marketing is a must for any business that wants to grow and thrive. Without marketing, your practice’s visibility is left to drive-by traffic, referrals, and word-of-mouth. While these can bring in great results, they aren’t the most reliable when it comes to long term. Also, you’ve got to know your numbers. We now live in the digital age, and many dentists feel like digital marketing ...

Continue Reading

Top 9 Tips for Sending Real Estate Direct Mail image

Top 9 Tips For Sending Real Estate Direct Mail Surprisingly the real estate direct mail marketplace is not considered a heavily competitive. While this can sound like a great opportunity there is still some negatives: a large portion of recipients will end up throwing real estate direct mail away before even reading it. A glaring fact about direct mail is that the recipient will automatically assume you are trying to profit from them. In this case, real estate direct mail marketing has to get your message across in a clear and concise way. This will give you a higher chance of the recipient reading and even responding to your offer. The main goal of real estate direct mail marketing is to ...

Continue Reading

Find New Gym Members With Direct Mail image

Being a gym owner, there is no such thing as having too many new members. The way you market and attract these new members is very important to your gyms. However, not all marketing solutions work for your type of industry. That’s why it’s critical to find a marketing partner that understands how to develop turnkey solutions that include proven methods like direct mail. At Dynamicard, we will help you design, print and send gym direct mail to the people who are most likely to need and use your services. Direct Mail Options for Modern Clients Most prospective gym clients don’t have tons of time or desire to investigate every fitness facility in their area. This leaves them open to choosing the ...

Continue Reading

Direct Mail Marketing Tips for Gym Operators image

Ever wonder what is the best way to reach potential customers that aren't always active on social media or websites like Groupon? Sometimes the answer dates back to some good old-fashioned direct mail marketing. Here are five tips to add direct mail marketing to your fitness facility’s strategy (and then see what you can achieve with email marketing). 1. Laying out the foundation Before you starting any marketing campaign, you will want to sit down and consider the following questions: What’s my budget? It is important to set a budget for how much you’re willing to spend on advertising. Who’s the target of your campaign? It is important to know who will be receiving your messages. This will help focus your content to ...

Continue Reading

The Fitness Business and Direct Mail Marketing image

If you are looking for the most effective form of gym and fitness marketing then you need to consider direct mail marketing. You will be surprised to find out that it actually produces a high response rates from prospects in your local neighborhoods. With direct mail marketing you can target the prospects you want based on the client or member that your product appeals to. You are able to narrow down you potential members by income, age, household makeup, health, particular neighborhood, lifestyle characteristics and business profiles. Having the proper implementation of a direct mail advertising campaign can be the difference in your targeted customer choosing you over the competition. You are able to build a good mix of ...

Continue Reading

This is a unique website which will require a more modern browser to work!

Please upgrade today!

business postcard printing

Call for a FREE Marketing Consultation:

800.928.7670

Hours of Operation: Monday – Friday 7:30am – 4:30pm PST
business postcard printing

Call for a FREE Marketing Consultation:

☎ 800.928.7670

Hours of Operation: Monday – Friday 7:30am – 4:30pm PST
laminated postcard mailers
Call Now ButtonCALL NOW