marketing strategy Archives

How Direct Mail Can Make An Impact With Your Non-Profit image

When people think about getting the word out about non-profit organizations, they probably don’t have the term “marketing” immediately jump into their heads. But they should, because what is fundraising if not marketing from a different perspective? Indeed, if you truly want to make direct mail work for your non-profit, there are a few key techniques you can start using right away. Taking Advantage of the New Era of Non-Profit Marketing By far, one of the most critical steps you need to take as a non-profit to improve your fundraising capabilities involves diversifying as much as possible. Yes, direct mail is a powerful tool and plastic postcards rule the day. But don’t overlook the opportunities that cross-media marketing brings with it. You ...

Plastic Postcard Benefits For Your Franchise image

Whether you own a single franchise or a network of them, marketing your particular type of business can be challenging. Franchises have unique considerations when conducting an advertising campaign that other businesses don’t face, and figuring out how to make the most out of your marketing dollars can feel overwhelming. Television ads, newspaper inserts, e-mail blasts: all of these typical marketing avenues fall short in a number of key ways. A direct mail campaign based on plastic card mailers for franchises can avoid all of the pitfalls of other forms of advertising, however–and Dynamicard is uniquely positioned to help your franchise realize these possibilities. Here are four key benefits of engaging Dynamicard for your direct mail campaign. Long Track-Record As one of ...

Real Estate Marketing Benefits From Personalization image

Buying and/or selling a home is already a more personal experience than most. As a real estate agent or other business professional, you need to leverage that fact to your advantage. This means leaning into the personalization aspect of real estate marketing as heavily – and as often – as you can. Injecting a Bit of Personality Back Into Real Estate Marketing One of the reasons why personalization is so effective in this particular context has to do with the ways in which it takes the natural benefits of targeted mailing even further. With targeted mailing, you’re already going after people in your area who are most likely to want to buy a new home. Whether they’re a first-time home buyer, ...

1st of December, 2022
In: Advertising, Direct Mail Campaign, Mailing Lists, Marketing, Marketing Campaign, Marketing Strategy, Targeted Marketing
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How To Build Better Mailing Lists image

Every business owner wants to find new opportunities to create better and more effective direct mail marketing campaigns, but so many are at a loss regarding where they should specifically begin. The good news is that this goal is actually a lot easier than you think. If you're using the best mailing lists to begin with, so much of the "hard work" to that end has already been done for you! Creating More Effective Campaigns, One Piece of Collateral at a Time Maybe the most important thing to understand about all of this is that direct mail and targeted mailing give you access to a host of unique opportunities that you won't necessarily have through other means. Using the sophisticated tracking ...

1st of August, 2022
In: Advertising, Direct Mail Campaign, Mailing Lists, Marketing, Marketing Campaign, Marketing Strategy, Prospects Lists, Targeted Marketing
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Better Targeting = Better ROI image

A direct mail strategy is never something that should be created blindly. For the best results, you need to draw insight from absolutely every source that you're exposed to - meaning not only the existing relationships that you have with your customers, but the invaluable data that they're also creating on a daily basis. With that in mind, here are a number of key ways that you can expand your targeting capabilities, thus expanding your return on investment at the exact same time. Deepen Your Targeting, Deepen Your ROI Generally speaking, two of the best ways to deepen your targeting capabilities to expand your return on investment come down to two key ideas: descriptive analytics and predictive analytics. To speak to the former, ...

Don’t Let Your Direct Mail Turn Into Junk Mail image

There's absolutely nothing worse than spending hours upon hours coordinating what is objectively the best piece of direct mail marketing collateral you've ever created, only to have it wind up in someone's trash. It's happened to many marketers... but it doesn't have to happen to you! At least, not anymore. If you really want to make sure that you're doing everything you can to keep your direct mail from becoming junk mail, there are a few key things you'll want to keep in mind along the way. Avoiding Junk Mail Curse: Your Guide One of the major reasons why people immediately toss direct mail advertisements into the trash is because of the same basic reason: bad addressing. This includes addressing your mail with ...

Understanding the Power of Plastic Postcards image

Success in terms of marketing is all about getting the right message in front of the right person at exactly the right time - this has always been true and it likely always will be. But how do you make sure that someone actually NOTICES your message when they're receiving more targeted advertisements than ever on a daily basis? The answer is simple: you use a format that they can't help but pay attention to. For many brands, plastic postcards ARE that format and they unlock a myriad of different advantages you won't be able to find anywhere else. Stand Out from the Crowd One of the major benefits that direct mail collateral like plastic postcards bring to the table is that, ...

Utilize Direct Mail Marketing For Your Restaurant image

Are your direct mail pieces checking all the boxes and hitting the targeted mark—every time? Are you sure? What if we told you there was a way they could be? Yep! There is and we can prove it! Attracting Leads in a Digital World Using Direct Mail Tactics Marketing seems to be all about digital these days with websites, apps, and everything in-between. So what does that mean for direct mail? You can't search, stream, browse, or scroll through a direct mail piece like you can with online ads—BUT—you can touch them, which is something you can't do with online ads. Why is that important? Being able to physically touch a unique direct mail piece hits an emotional nerve and jump-starts the intrigue thought process. A Mailbox Versus an Inbox ...

Direct Mail is Tangible image

While it's certainly true that digital marketing is all the rage these days, a number of recent studies have shown that direct mail marketing and other types of print collateral are more popular (and more effective) than ever. A lot of this comes down to the fact that direct mail, by design, is something that even the best piece of digital collateral can never and will never be: Tangible. It exists in real life. You can hold it in your hand. Share it with your loved ones. Make no mistake, this is one of the most valuable assets you have access to for a variety of different reasons. A Bird in the Hand... Think, for just a moment, about how many emails you get on ...

Direct Mail Marketing is Far From Dead image

To paraphrase one of the great American authors of all time, "the reports of the death of direct mail have been greatly exaggerated." Yes, it's true that today's marketing world is highly focused on digital methods and avenues like social media or email. However, what you might not realize is that even though everyone carries a smartphone around in their pocket with them all day long, direct mail is STILL continuing to outperform digital in almost every way on a consistent basis. It's true. According to one recent study, direct mail marketing yields an average response rate of 5.1%. Email comes in at just .6% and social media comes in at a slim .4%. Not only that, but for every $167 that ...

Excellent

4.9

★

Based on 43 reviews from

review us on

L-Train Express Wash

★★★★★

Love our mail campaign through DynamiCard. Their integrated software to display demographics from mailers used is great! Allowing us to identify and reach our target audience while keeping our cost per customer lower. They communicate with us very well, keeping us informed about the details to our next mailers and scheduling phone calls to discuss strategies toward our success. The quality of the mailer is also fantastic! They've been awesome to do business with!

Response from the ownerThank you so much for being our customer and we are so happy to hear we are exceeding your expectations!

Liz Haley

The Dynamicard analytics are amazing for businesses wanting to track their marketing efforts. They have so many metrics they are able to track and the dashboard is incredibly. Love working with them!

Response from the ownerLiz thank you for sharing your thoughts and thank you for the 5 stars too! We appreciate you!

Nick Scott

Ivan and dynamicard are great, quick turn around, very helpful.

Response from the ownerNick, thank you so much for sharing your experience with Dynamicard. We appreciate it very much. And it is a privilege to partner with you!Many thanks from The Team @ DynamiCard

Evan Goodwin

Ivan and the Dynamicard team are great to work with. Our company uses them for various direct mail campaigns through out the year and they always provide great service. Thank you!

Response from the ownerThank you so much, Evan for taking your time to share your experience. We are so happy that you are pleased and it is a privilege to partner with you!Much appreciated,The Dynamicard Team

Steve Balcom

We regularly use Dynamicard for our direct mail campaigns. We're pleased with the service, the data we receive and how turnkey their system is. The more campaigns you run, the more data you receive to fine tune future mailings and target them to meet your goals and objectives. Dynamicard is more of a partner than a vendor.

Response from the ownerSteve thank you!!! You are an amazing, insightful client and we appreciate you!

Rob Read

We use DynamiCard to effectively and efficiently reach our customers. The Mailing House is amazing at not only targeting our known customer database, but also help us segment and reach prospective clients who become paying customers. Their campaign dashboard provides us excellent insights into who is redeeming the coupons we mailed, where the live, which coupons work best, and how much they spent. We have done a number of mailers with them and will continue to do so, since each mailer yields a return much higher than the cost and is more effective than other marketing channels we use. Thanks, DynamiCard!

Response from the ownerRob, first and foremost, thank you for your business! Secondly thank you for the feedback and the 5 star review. We appreciate you!

Perry Haselden

Dynamicard is easy to work with and has produced great results for my business!

Response from the ownerPerry thank you for the 5 star review! You are a great client and we appreciate you!

Michael Paulino

I initially reached out to Dynamicard to jumpstart my recently opened grocery store in Florida. I was intrigued by their card designs, but upon my initial meeting with Ivan I was beyond excited to get to work with these guys! From the jump I was beyond impressed with the analytics behind the approach we were deciding to take; and after our first campaign I was ecstatic with the information we were able to gather.Along the way I have had the pleasure to work with Enid, Kristian, Amanda, and now Tyler. Everyone is beyond committed to making sure you get the service and results you expect and I take my hat off to Ivan for always making sure everything is up to my standards.Simply put, if you're serious about seeing results and collecting data, Dynamicard is the way to go. Over the past year we have ran three campaigns and just signed on to do three more.Thank you!!

Response from the ownerDear Michael,Thank you so very much for taking your time to share your experience with DynamiCard's marketing programs and with our team. It is clients like you that keep us loving what we do. It is an honor to partner with you. We appreciate you and thank you for trusting in us!Big thanks from all of us at DynamiCard ;-)

Johanna Wilson

If you’re wondering whether Dynamicard is worth it, here’s our experience. We’ve had a great return so far on our first ever mailer campaign, and the results are tracked in detail so you can really see what’s going on (unlike other print and digital ads we’ve tried). The process was very easy and straightforward, their design team is great, their CEO is very hands on, and their system is easy to use.They provided us with a ton of useful personalized tips in how to market our mailer to our customers based on their years of experience, to get the best return.Very happy we decided to give this a go - I would say if you’re looking to increase your customer base, this is probably one of the quickest and most overlooked way to do it from what I can see.Thanks, Dynamicard!

Response from the ownerJohanna, thank you so much for taking the time to share your experience. I will share your compliments with the team members that worked on your campaign. Here's to a great outcome!Big thanks from the Team at DynamiCard ;-)

Ilana Dreicer

Ivan and Kristian are great to work with and the dashboard is incredibly helpful!

Response from the ownerIliana! Thank you for the compliments! We appreciate you!

Ellen Young

Ease of execution from start to finish!

Response from the owner Ellen thank you for being our customer and we are proud to earn your 5 star review

Marty Wadsworth

I could not recommend Dynamicard enough. Our Texas based brand uses them to drive traffic and trail with 4 campaigns a year. It's a perfect solution to help underperforming units that need a lift, jumpstart a new LTO offering, or announce a new location to a new guest base. The crew at Dynamicard works hard and they work fast. If you call them, they pick up the phone. If you email them, they respond immediately. Truly a 5-star crew!

Response from the ownerMarty, we have really enjoyed the many years of servicing your account and seeing some wild success. Here's to future. We appreciate the 5 star review!

Metrolube Enterprises

The Dynamicard product offered proves itself on ROI with every mailing. Can't thank the team enough for being so easy to work with!

Response from the ownerThank you for the amazing review. I will share your feedback with the various people who make it happen behind the scenes for you. Thanks for the years of partnership and many more to come! We appreciate you!

Jessica Serrano

I wasn't quite sure to expect when we started testing with dynamiscan but the experience has exceeded my expectations - the barcode scanning technology helps me guarantee my ROI and the dashboard provides a very sophisticated level of insights. Cherry on top - the top notch service from the team - you pick up the phone, they answer..you send an email, you get a timeline response...they do all the creative for you...really great team who is invested in out success as a restaurant brand. 10/10 would recommend.

Response from the ownerThank you so much, Jessica for taking your time to share your experience with DynamiCard's marketing programs and your experience with the team! We really appreciate that. And most importantly, we are so thrilled to work with you and to have the privilege of partnering with you to contribute positively for your marketing needs. Many Thanks from The Team @ DynamiCard

Michelle Sham

Dynamicard has been super helpful with all of our campaigns nationwide. It was a pleasure working with this team because they are very responsive and offer great insight.

Response from the ownerMichelle, we are so glad you are enjoying our service, and thank you for the 5 Star review. I will certainly share your compliments with the staff who work on your account!

Angela Zoiss

We've been very happy with Dynamicard as our direct mail vendor. Their product really stands out in a mailbox, but more importantly, their team is always thinking about how to improve and are data-focused. They seem as passionate about our mailers succeeding as we are.

Response from the ownerAngela, thank you for the compliments and 5 star review. We are so happy to have you as a satisfied client!

Caroline Hobbs

DynamicCard is a cut above the rest. Their materials are high quality and have consistently given me a higher ROI than any previous mail campaigns. Their new variable QR technology is a game changer for capturing potential clients!

Response from the ownerCaroline, thank you for the 5 start review and for all the wonderful referrals as well. We look forward to a long future working together!

Marshal Aiken

Dynamicard has been an exceptional vendor in regard to turnkey direct mail campaigns and robust post-campaign analytics. No matter the size of the campaign this group will ensure that execution is flawless, and turnaround is quick.If you're searching for a Direct Mail vendor - look no further.

Response from the ownerMarshal, thank you for the 5 star review! You are an amazing communicative client and we are proud to be your vendor.

Ryan Anderson

DynamiCard has evolved into one of our most Trusted marketing tools! Time after time, the results prove themselves worthy of the investment. What started with 1 store grew into supporting 4 dispensaries, with our newest one about to open already planning it's campaign with DynamiCard. The cards are professional and VERY high quality, the audience is always appropriately selected, and their timing is always spot on. They've been a WONDERFUL partner! (Judy is a ROCKSTAR!)

Response from the ownerRyan, thank you for taking the time to give us such a glowing and detailed review. We will let Judy know how much you appreciate her! We look forward to a long relationship with you!

Lauren Dorta

The company I work for has been using DynamiCard for many years for marketing mailings. They have quick and efficient processes as well as flexible customer service and nice quality. They are able to source leads as well as handle typical mailing services and can recommend products to fit your outreach needs. Highly recommend for direct mail services.

Response from the ownerLauren thank you for your 5 star review. The team will be excited to read it. We appreciate the relationship and hope to continue to impress you!

Dan Smith

I've worked with Dynamicard for about fifteen years. Nothing but the best! Excellent help with creative, excellent execution. Superb communication. Thank you everyone at Dynamicard for the years of great campaigns!

Response from the ownerDan you have always been one of our favorite clients and friend of DynamiCard. We appreciate the 5 star review!

Markey Daniels

I love working with Dynamicard! Super simple, wonderful HUMANS working on my mail jobs and creatives. Excellent!

Response from the ownerMarkey, congrats on your new position, we look forward to doing more projects together. Thanks for the 5 star!

Jennifer Babcock

Response from the ownerJennifer, thank you for your review. You are a pleasure to work with:)

Scott Hikei

Dynamicard helped us run a series of successful mailing campaigns. Ivan is a straight shooter that helped up dial in our creative to maximize our results. Great experience!

Response from the ownerScott, thank you for the 5 star review! We are so happy to hear that you are enjoying the services we provide. Here's to many more years!

Jason Henry

Very efficient service!

Response from the ownerJason, thank you for the 5 star review. We look forward to working together with you for years to come.

Chad Kaemingk

Response from the ownerChad, thank you for the 5 star review. You have been a great client and we appreciate you!

Tony Marciante

I have used Dynamicard twice (headed into a third) to promote our restaurants.The MAGIC that they do is seal the loop of who is coming with an offer, mapping to a particular house/neighborhood/age group and with just a little input from us, we can see direct ROI on our spend.These couple factors make it almost a no brainer to use over and over again.Highly recommended from a 35 year restaurant operator.

Response from the ownerDear Tony,Thank you so much for taking your time to share your experience with DynamiCard's marketing programs. It is an honor to partner with you. Thank you for the privilege!Cheers,The Team @ DynamiCard

Tiffany Hammock

We've been working with Ivan's team for a few years now and we've seen great results in our markets that are utilizing Dynamicard. The team is extremely easy to work with, especially when it comes to communication. Definitely recommend for anyone looking to utilize direct mail.

Response from the ownerTiffany, thank you for the compliments. You are a great partner to work with and we look forward to a long fruitful relationship!

Shaun Alger

i am blessed to count Dynamicard as a client. i have seen, firsthand, the culture, and the amazing results they deliver for their clients. i highly recommend the people, the process, the results, the company

Response from the ownerThank you so much Shaun.We at DynamiCard truly value our partnership with you!

Marketing Team

Ivan and his team not only provide amazing service, but also clear and honest feedback as to how to maximize your outreach with their services. They care about your business needs and it shows in the results!

Response from the ownerThank you for entrusting DynamiCard with your marketing! We are so happy that you are enjoying our service. We do not take your business for granted and will continually strive to exceed your expectations.

Sara Cochrane

Our company runs a chain of cannabis dispensaries in CA and we reached out to DynamiCard on a whim, curious as to what results we could get from trying out direct mailers as part of our new store launch plan, and we couldn't be happier that we did. Ivan, Judy and Enid all go above and beyond to ensure we create the right campaigns to reach our goals and always deliver results, all while ensuring we are meeting the strict compliance guidelines in place for cannabis advertising. A+ service end to end!

Response from the ownerSara, thank you for the kind words! We appreciate the feedback very much and are very proud to be partnered with great people like you!

AJ Vasseghi

Cannot recommend Dynamicard enough. We are going through a largescale test to later open up to our entire system of franchisees. I am looking forward to seeing the results of this test as I know it will be a great play for our marketing efforts. Will update once we see the success of the program.Before the results - Ivan and his team have been so patient and on-top of their side of operations. They have been great with managing our changes and have been a well of information/resources to us.

Response from the ownerAJ, thank you for the kind words. We look forward to a long fruitful relationship!

Mitch Kahan

Ivan and his team are great. Super helpful, walked me through every step of the process and very patient with all of my questions. Thanks guys!

Response from the ownerDear Mitch,Thank you so much for taking your time to share your experience. And, thank you for trusting in DynamiCard for your marketing needs. It is an honor and a privilege to partner with you.Thank you truly,The Team @ DynamiCard Inc

ANONYMOUS ANONYMOUS

Ivan, Amanda and their design team have been top notch. They have been very helpful in getting new clients to my European Automotive repair facility. I can't thank them enough.

Response from the ownerThank you Michael for the review! We appreciate good customers like you and look forward to serving you long into the future!

Desert Princess

I run vacation rentals and DynamiCard has been an amazing marketing tool for my business! They have helped me with my customer retention and acquisition. It has been the best program that I have tried with the best ROI. Their customer service is second to none and so is their expertise. Thanks DynamiCard!

Response from the ownerThank you so much for sharing your experience. We are so happy to know that you are profiting well from your marketing efforts. It is a privilege to partner with you!

Olmsted Auto Care

Ivan and the folks at DynamiCard are great to work with. They become a partner with your business. Ivan is very knowledgeable and will give the best advice available. We appreciate the relationship that we have with DynamiCard.

Response from the ownerThank you for the kind words. You have been a fantastic client and we value our partnership with you tremendously. We are very pleased to have the privilege to partner with you!Cheers,The Team at DynamiCard Inc

Mason Kelter

honestly they made it so easy to get what I want, quickly and professionally. Big recommend!

Response from the ownerDear Mason~Thank you so very much for the kind review.We are so pleased that you are thrilled.We value our partnership with you tremendously!Cheers,The Team at DynamiCard Inc

Jody Medveczky

As a restaurant owner, I have a range of advertising platforms to choose from. Advertising with Dynamicard has proven to be one of the best return on my investment.

Response from the ownerJody thank you for taking the time to write a review. We appreciate your business and look forward to a long rewarding relationship.

Greg Zachan

Ivan and Dynamicard are an absolute pleasure to work with! Their graphics team is always there to help with new invitation and designs concepts that have always generated huge response. HIGHLY RECOMMENDED!

Mike Fendt

Michael Vinsick

Brandon Stapper

Called several companies to get plastic postcards for my client. They were the most professional and offered the best service. My client ordered 100,000 postcards sent to different locations and they were thrilled with the outcome.

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