OPHTHALMOLOGIST PLASTIC POSTCARD MAILER

ATTRACT NEW, LOYAL PATIENTS & OPTIMIZE YOUR RETURNS


Why DynamiCard Ophthalmologist Plastic Postcards?

You can go way beyond sending out an advertising blast and hoping for the best results for your ophthalmology marketing. With DynamiCard’s innovations and cutting edge technologies, you can laser-focus all your marketing campaigns.

Our plastic postcards get noticed and we can provide you with reports on exactly the types of people who are actually responding. We have lots of marketing ideas for your optometry practice or vision care center, with more capabilities and benefits than you may think possible.

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Optometry Practice!

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Includes Ophthalmology Mailer Samples, Available Mailing Lists, and Marketing Tips!

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Call for FREE Ophthalmologist Marketing Consultation:

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Looking for Better Ways to Market Your Optometry Practice?

The ophthalmology market is highly competitive; you need to make a serious effort to get people to notice you, and then convert them into loyal patients. We also know that driving repeat business is a critical part of your ophthalmology marketing efforts. It’s far more cost-effective to bring a patient back than to go out and get a new one. Our pop-outs are also great as membership cards for loyalty campaigns.

DynamiCard plastic postcards have been proven effective for optometry practices and vision care centers. People are very likely to keep the pop-off “gift cards” and carry them around. DynamiCard’s get noticed, and get used 3 times as much as paper postcard mailers and paper discount coupons. Our plastic postcards are endorsed by U.S. Postal Service and featured in their Deliver Magazine.

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OPHTHALMOLOGIST PLASTIC POSTCARD MAILER

DynamiCard plastic postcard is a revolutionary, credit card thick, plastic postcard with snap-out promotional gift card that will boost your response rate 3 times higher than regular postcards and any other direct mail media! We help you pinpoint your ideal customers and along with our proprietary software, you will get real-time analytics. We can prove that we get the highest response and most measurable returns in the industry!

DynamiCard Direct Mail Campaign Development Process

Call for a FREE Ophthalmologist Marketing Consultation:

☎ 800.928.7670

Hours of Operation: Monday – Friday 7:30am – 4:30pm PST

Use DynamiCard To Advertise Your Optometry Practice or Vision Care Center

Did you know...

The U.S. ophthalmology market is valued at over $17 billion, and is forecasted to have an annual growth rate of 5% through 2027?

Did you know...

According to the AOA, over 200 million Americans use a vision-correction device, and 86% over the age of 45 rely on some form of vision correction while 25% of millennials have eyesight problems?

Did you know...

The prevalence of ocular infections, dry eye, glaucoma and ocular allergy treatments has increased over the past 5 years, including diabetes-related ocular complications?

That’s a lot of vision care sales for your optometry practice to capture!

5 Direct Mail Plastic Postcard Mistakes to Avoid

Not Identifying Your Audience

Mail gives you the ability to target specific individuals, so take advantage of that strength and decide which segments will most likely respond.

Relying on Unclean Data

Scrub your house list to ensure you’re not mailing pieces to inaccurate address, the deceased, people who have asked to be taken off your list and targets who have moved or changed jobs.

Being Impersonal

Personalizing your message can make targets feel like you value them individually and understand their needs and interest. Nearly 80%* of consumers are more likely to respond to personalized experiences. Greeting them by name is one way; offering a personalized URL (PURL) is another. Personalization not only strengthens the connection to your target audience, but also increases your response rate!

Using Mediocre Creative

Copy and design that aren’t engaging, relevant or easy to comprehend could turn off recipients before they even get to your offer.

Omitting Tracking Mechanisms

You need to trace responses back to a piece to gauge how well it performed. Options include embedding codes on coupons and creating a special toll-free number.

Direct Mail still reigns supreme, offering average response rates of 5.1% verses 0.6% for email, and 0.2% for online display ads. DynamiCard’s response rates are 10-14%

*Source: ANA | DMA Response Rate Report, 2019

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business postcard printing

Call for a FREE Marketing Consultation:

800.928.7670

Hours of Operation: Monday – Friday 7:30am – 4:30pm PST
business postcard printing

Call for a FREE Marketing Consultation:

☎ 800.928.7670

Hours of Operation: Monday – Friday 7:30am – 4:30pm PST
laminated postcard mailers