Marketing Campaign Archives - Page 36 of 37

How Custom Postcard Advertising Can Generate Incredible Traffic for Your Business image

If you want to grow your business and draw in new customers, investing in marketing is an inevitable requirement. But with so many advertising methods available to you, how can you know which marketing technique will generate the most new customers for your business? Thankfully, the data is clear: a direct mail marketing campaign utilizing a custom plastic postcard mailer can capture your target audience's attention like no other advertising method. Here are three ways in which custom postcard advertising can help you attract new business--efficiently. Direct mail marketing allows you to personalize your message for each potential customer. In the modern world, every potential customer for your business is bombarded with advertisements whenever they turn on their television, open a ...

Best Practices For Custom Postcard Marketing image

Custom postcard marketing is an inherently powerful form of communication - but at the same time, there are definitely a few things you'll want to keep in mind. A custom postcard represents a unique opportunity to get your message across quickly, effectively and in a format that people don't see nearly as much of anymore. Because of this, you'll definitely want to use every tip, trick and best practice available to you to help extend those efforts even further. Lean Heavily on Visuals One of the most important ways that you can increase the effectiveness of your custom postcard mailing services involves incorporating visual elements as much as possible. You may think that because postcards are naturally shorter than something like ...

Direct Mail Campaign with Plastic Postcards image

One of the most important things to understand about your larger marketing efforts is that there is no one "right way" to reach every member of your audience. Yes, it's true that more adults own a smartphone than ever and most people are connected to their digital lives constantly throughout the day. Yet despite this, a direct mail campaign can still be shockingly effective - particularly with certain groups that you might not expect. The Benefits of a Direct Mail Campaign Direct mail isn't just the leader in response rates for nearly every industry that you can think of - the competition isn't even close. According to an article published in Forbes, direct mail's response rates can be anywhere from 10 to ...

How to Ensure You Receive the Best Price on Your Direct Mail Marketing Campaign image

Direct mail advertising can be an incredibly effective way to reach a broader audience and attract new customers to your business, no matter what your advertising budget is. Of course, whatever your budget, finding the best price on direct mail plastic postcards is one of the easiest ways to ensure that your marketing efforts produce the best return on your investment. With that in mind, here are three steps to take when evaluating direct mail postcard companies. Request a Direct Mail Postcard Quote When assessing any direct mail postcard company, the first step is requesting a quote tailored to your business' specific needs and specifications. Any company unwilling to provide a detailed quote--or unable to do so for free--should be taken out of consideration. ...

24th of January, 2018
In: Advertising, Design, Direct Mail, Direct Mail Analytics, High Impact, Laminated Postcards, Lead Generation, Marketing, Marketing Campaign, Plastic Postcards, Tracking & Analytics
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Increasing Your Timeshare Lead Generation Effectiveness through Direct Mail Analytics image

Direct mail marketing holds incredible potential for generating successful leads for any timeshare business, but truly maximizing your timeshare lead generation requires that you target the right prospective customers. If you don't know who your ideal timeshare lead is in terms of age, homeownership status, annual income and so on, you risk losing valuable marketing dollars sending your plastic postcard mailer to customers outside of your demographic profile--and you tend to miss out on reaching promising leads entirely. Direct mail analytics can provide you with invaluable guidance surrounding the right audience to target, helping your increase your timeshare lead generation effectiveness. Create Focused Lead Profiles Whether you are marketing a timeshare on the water in the Caribbean or nestled in Colorado's ...

Make 2018 the Best Year Yet for Your Business with Direct Mail Marketing image

With the start of a new year comes New Year's Resolutions--and just as you have personal goals, you likely have goals for your business as well. Are you looking to increase business this year, draw in new clientele and drive repeat traffic from your existing customer base? Of all forms of advertisement, direct mail postcards are among the most effective--and cost-effective--ways to capture your prospective customers' attention. So how exactly can a direct mail advertising campaign utilizing a plastic postcard mailer help your business ring in success in the new year? Direct mail marketing can be extremely targeted. Whether you sell vitamins or perform auto tune-ups, you have a particular customer base that almost all your business comes from. The drawback of ...

17th of January, 2018
In: Advertising, Design, Direct Mail, Direct Mail Analytics, High Impact, Laminated Postcards, Lead Generation, Marketing, Marketing Campaign, Plastic Postcards, Tracking & Analytics
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Why Direct Mail Marketing is Still Incredibly Important image

In an era where the world around us is growing more and more "digital" with each passing day, some have predicted that we will soon see the end of direct mail marketing as we know it. After all, in an environment where you can literally reach out and make contact with a client as soon as five minutes after they wake up in the morning, how much good can a plastic postcard mailer actually do? The answer, as it turns out, is "quite a lot." Make no mistake about it: the reports of the death of direct mail advertising have been greatly exaggerated. Not only is this still an incredibly effective way to strike a chord with your target audience, it's ...

How the Right Design Team Can Transform Your Direct Mail Campaign image

Direct mail marketing has been shown to be among the most effective forms of advertisement time and time again, with response rates far exceeding those for online advertisements and mass e-mails. However, direct mail does share one thing in common with many other types of advertisement: the importance of design. After all, your plastic postcard mailer will only grab the attention of your target audience if it is visually engaging and immediately informative. Here are three features of Dynamicard's plastic postcard mailer design services that can help you craft high impact mailers that can convert prospective customers into actual clients. Experienced and Award-Winning Design Team You know your business better than anyone else--but unless you are also an experienced graphic artist, communicating that knowledge to your potential ...

8th of January, 2018
In: Advertising, Direct Mail, Direct Mail Analytics, Franchises, High Impact, Marketing, Marketing Campaign, Plastic Postcards, Printing, Tracking & Analytics
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How Direct Mail Marketing Can Help Your Franchise Stand Out in the Digital Era image

With almost three-quarters of the U.S. population on the Internet, it can be tempting to assume that digital advertisements are the most effective form of marketing that your franchise has at its disposal. However, digital marketing is almost synonymous with spam filters and ad blockers, while a physical advertisement like a plastic postcard mailer is delivered right into the hands of your franchise's prospective customers. When compared side by side, plastic card mailers for franchises can deliver several key benefits over digital advertising methods. A plastic postcard mailer elicits a stronger customer response than a digital advertisement. An effective marketing campaign is based on connecting with the right customer at the right time. Thanks to direct mail analytics, you can target and ...

3rd of January, 2018
In: Advertising, Automotive, Design, Direct Mail, Laminated Postcards, Marketing, Marketing Campaign, Plastic Postcards, Printing, Tracking & Analytics
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Harnessing the Marketing Potential of Plastic Postcard Mailers for Your Automotive Business image

Standing out from the competition is important for businesses of any type--but for those in the automotive industry, the need for a memorable marketing campaign is even greater. So many forms of advertisements don't connect with the recipient and are thus easy for your target audience to ignore. A plastic postcard mailer, however, can incorporate special features that allow you to capture your potential customers' attention and distinguish yourself from your automotive rivals who rely on impersonal marketing methods such as television commercials and newspaper ads. Here are three of the most effective special postcard mailer features that automotive companies can use to enhance their customer appeal and boost their marketing effectiveness. Key Tags for Increased Marketing Visibility What better place ...

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