Categories ArchivesCosmetic Surgery

Pre-Summer Marketing Success for Cosmetic Surgeons and Med Spas image

Cosmetic Surgery Marketing

Spring is almost upon us yet again, which can mean only one thing: Summer is right around the corner. While those warm summer days are still a few months way, this also means that NOW is the time for cosmetic surgeons, med spa clinics and similar types of practices to start planning their seasonal marketing campaigns. If you get started sooner rather than later, you'll be able to take full advantage of all those new patients who are already building interest in preparing for the warmer weather with a refreshing new look along the way. The Art of Pre-Summer Marketing: Your Guide Naturally, certain procedures have a longer recovery time than others - meaning that you really need to start sending out ...

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Empower Your Cosmetic Surgery Clinic in the New Year image

Cosmetic Surgery Marketing

December is (somehow) almost upon us yet again, which can only mean one thing - 2020 is right around the corner. Because of this, many New Year's seasonal marketing campaigns are about to kick into high gear across the country - and if you're not already thinking about YOURS, now would be an excellent time to start. Just because you're operating a cosmetic surgery clinic - an industry admittedly more niche than most - DOESN'T mean that seasonal marketing is off the table for you. In fact, it can be a great way to generate new business in a number of ways that are certainly worth taking a closer look at. Putting the New Year to Work For You Going into the ...

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Draw in New Clients for Your Health and Beauty Business with a High Impact Plastic Postcard Mailer image

Whether you run a dermatology and cosmetic surgery clinic or a hair salon, finding new clients for your health and beauty business is naturally one of your top priorities. Figuring out what advertising method works best is often a bit less clear. Standard marketing avenues such as television commercials, marketing e-mails and newspaper ads all fall short for one or more reasons: commercials are muted or skipped altogether, bulk e-mails are filtered into a spam folder, and newspaper ads end up in the recycling bin. On the other hand, launching a direct mail campaign utilizing a high impact mailer has a number of advantages when it comes to reaching new customers. Here are three key ways that a high impact ...

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