Not only do most people upgrade their smartphones, tablets and other types of mobile devices on an annual or bi-annual basis, but for a lot of people these are among the most expensive pieces of electronics that they own. It makes sense that we’re paying more attention to these digital devices than ever, and marketing has adapted as a result.
But that doesn’t mean that physical marketing has seen its last sunrise – far from it. In fact, there are a wide range of different ways that you can easily embrace physical marketing in a digital age, increasing your response rate, brand loyalty and more as you do.
The Never Ending Power of Physical Marketing
Business cards aren’t just one of the oldest forms of physical marketing out there. They’re also the one that helps to effectively sell your most important asset of all: yourself.
Keep in mind that not only are 27 million business cards printed every single day, but for every 2000 or so that you hand out you can reasonably expect to increase your sales by about 2.5%! Business cards are perfect for carrying around with you to those trade shows and other industry events, or those community lunches that you use as networking opportunities. Did you meet someone interesting at that local Chamber of Commerce brunch? Hand them a business card so they’ll remember you!
One of the best ways to embrace physical marketing in this digital world that we’re now living in also involves picking the right partner to assist you in the first place. At DynamiCard, for example, our plastic business cards are the same thickness as a credit card and really catch the eye. These, along with other interesting products like our plastic postcards with gift card pop-outs, can really separate your direct mail collateral from every other piece of marketing that someone receives in the most impactful and long-lasting way possible.
Take this concept a step further by combining an intriguing offer along with a business card on one of our popular double pop-out plastic postcard mailers for an unbeatable combination. Especially effective for realtors, home services, instructional businesses, and many more!
If you’d like to find out more information about how to best embrace physical marketing in the digital era, or if you just have any additional questions about how the right partner might be able to help, please don’t delay – contact us today.
