Categories ArchivesNew Movers

Spring is almost upon us yet again, which means only one thing: moving season is right around the corner. Beginning in April, countless people around the country will break free from the winter blues and move into new homes in a veritable tidal wave of activity that lasts until the end of September. The most important thing for franchises like yours to understand about this is that according to one recent study, during this period new movers are literally five times (!) more likely to change their buying habits and give your business a try than they are at any other point of the year. They've just moved into a new area, they don't really know where all the cool stuff is ...