Monthly ArchivesJune 2016

Why Direct Mail Advertisers Are Turning To Printing on Plastic image

There's no question that effectively designed, targeted and executed direct mail campaigns can deliver amazing results when it comes to reach, conversion and impressive ROI. Now see why direct mail advertisers are turning to printing on plastic. Direct Mail Industry Trends In reviewing industry trending reports, there is a growing trend with advertisers who are turning to printing on plastic. The reason for this increased interest is simple — they want to stand out from their competition. This topic even resonates in our client meetings, and phone conversations. Clients know exactly what type of impact they want, and with good reason. The trends show that hands down, plastic outperforms any other medium. This trend toward the use of plastic is increasing across all industry verticals with a diversity that includes ...

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DynamiCard brings new school tracking to old school advertising: direct mail advertising image

DynamiCard brings new school tracking to old school advertising: direct mail advertising. Direct mail advertising is one of the most effective ways to reach your target audience. The methods used in direct advertising never go out of style, but adding new elements into your strategy can enhance and improve your ROI. Tracking your audience and performance of your direct mail advertising can provide the data you need to keep your existing customer base, reach new clients and expose you to greater things. Using direct mail analytics software will allow you to use direct mail pieces such as plastic postcards and postcard printing to track the results of your campaigns. Through direct mail analytics, you are able to determine where your ...

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How to Increase Direct Mail Response Rates: Top 3 Secretes Revealed image

You have gone through the chain of command getting your offer approved, gathered a high quality list of lead generation candidates and crafted a creative ad that you are proud of. However, past experiences have left you cynical about who will actually answer your ad. So you sit there wondering how to increase direct mail response rates. Oh well – you will just send out this pearl of an advertisement and hope for the best… Hold it right there!! Before sending out your marketing materials that you have spent valuable time and energy on, make sure you know these secretes of how you can increase response rates when it comes to their direct mail marketing: 1) Make it attractive Attraction is the first ...

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Call for a FREE Marketing Consultation:

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business postcard printing

Call for a FREE Marketing Consultation:

☎ 800.928.7670

Hours of Operation: Monday – Friday 7:30am – 4:30pm PST
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