Scratch & Sniff

NEW! Scratch & Sniff Plastic Postcard Mailers!


Looking For New Innovative Marketing Ideas? DynamiCard once again is one step ahead of the competition!

If DynamiCard’s 30 mil thick plastic die-cut postcards with snap out gift cards aren’t catchy enough for you, now you can supercharge your direct mail campaign and add another dimension to your message. Scent!

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Benefits of adding a scratch and sniff to your mailer:

  • Increased pass along rate – Your recipient will love showing everyone what came in the mail!
  • Increased message retention – Scratch and sniff adds another level of attention to your message as the consumer read, scratches and smells!
  • Tempt your prospect – Activate their sense of smell!
  • Show your companies personality – Prospects will note that your company is different and fun!
  • Memorable – Everyone will love and remember your mailer, just like a good TV commercial
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Advertising Facts – Advertising with scents*

*Source GfK Cover to Cover Issue 8, 2011


  • 19% more prospects noted seeing the scented ads then the same ads without a scent
  • 79% of noters in the US and Canada took action after seeing the ad with a scent (Burt’s Bees Advertisement)
  • Those who were shown a scented ad read more of the advertisement then those ads that were unscented.

DynamiCard Scratch and Sniff Scents:

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Food
  • Apple Pie
  • Birthday Cake
  • Candy Corn
  • Cherry Pie
  • Chili
  • Chocolate
  • Cinnamon Roll
  • Coffee
  • Cola
  • Cotton Candy
  • Fish
  • Fresh Bread
  • Gingerbread
  • Hamburger
  • Honey
  • Hot Dog
  • Jelly Bean
  • Licorice
  • Maple
  • Marshmallow
  • Mexican Food
  • Peanut Butter
  • Pizza
  • Popcorn
  • Pumpkin Pie
  • Roast Beef
  • Root Beer
  • Sausage
  • Spice Cider
Veggies - Fruits - Spices

VEGGIES/NUTS

  • Bell Pepper
  • Broccoli
  • Cucumber
  • Dill Pickle
  • Green Bean
  • Mushroom
  • Onion
  • Walnut

SPICES

  • Basil
  • Cinnamon
  • Garlic
  • Hazelnut
  • Jasmine
  • Peppermint
  • Sage
  • Spearmint
  • Spiced Cranberry
  • Vanilla
  • Wintergreen

FRUIT

  • Juniper Berry
  • Lemon
  • Lemonade
  • Lime
  • Mango
  • Orange
  • Passion Fruit
  • Peach
  • Pineapple
  • Plum
  • Pomegranate
  • Raspberry
  • Strawberry

FRUIT

  • Apple
  • Banana
  • Blueberry
  • Cherry
  • Citrus
  • Coconut
  • Cranberry
  • Fruit Punch
  • Grape
  • Green Apple
  • Tangerine
  • Tomato
  • Tropical Twist
  • Watermelon
Flowers - Plants
  • MulberrySpices
  • Blue Spruce
  • Carnation
  • Cedar
  • Christmas Tree #1
  • Christmas Tree #2
  • Sun Flower
  • Daffodil
  • Eucalyptus
  • Gardenia
  • General Floral
  • Geranium
  • Hay
  • Sweet Pea
  • Hyacinth
  • Hibiscus
  • Honey Suckle
  • Lavender
  • Lawn
  • Lilac
  • Violet
  • Lily
  • Magnolia
  • Orchid
  • Plumeria
  • Rose
  • Pine
Miscellaneous
  • Baby Powder
  • Beer
  • Bubble Gum
  • Campfire
  • Cheese
  • Cider
  • Firecracker
  • Fresh Air
  • Lawn
  • Leather
  • Love Spell
  • Menthol
  • Money
  • Musk
  • New Car
  • Perfume
  • Racing Fuel
  • Sandalwood
  • Sea Breeze
  • Soap
  • Suntan Oil
  • Turpentine
  • Wet Dirt
  • Wine
Stinky
  • Ash Tray
  • Burnt Rubber
  • Compost
  • Durian
  • Manure
  • Marijuana
  • Mildew
  • Mothball
  • Natural Gas
  • Sweat

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