Tags Archivesdirect mail campaign

Increasing Your Timeshare Lead Generation Effectiveness through Direct Mail Analytics image

Direct mail marketing holds incredible potential for generating successful leads for any timeshare business, but truly maximizing your timeshare lead generation requires that you target the right prospective customers. If you don't know who your ideal timeshare lead is in terms of age, homeownership status, annual income and so on, you risk losing valuable marketing dollars sending your plastic postcard mailer to customers outside of your demographic profile--and you tend to miss out on reaching promising leads entirely. Direct mail analytics can provide you with invaluable guidance surrounding the right audience to target, helping your increase your timeshare lead generation effectiveness. Create Focused Lead Profiles Whether you are marketing a timeshare on the water in the Caribbean or nestled in Colorado's ...

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Make 2018 the Best Year Yet for Your Business with Direct Mail Marketing image

With the start of a new year comes New Year's Resolutions--and just as you have personal goals, you likely have goals for your business as well. Are you looking to increase business this year, draw in new clientele and drive repeat traffic from your existing customer base? Of all forms of advertisement, direct mail postcards are among the most effective--and cost-effective--ways to capture your prospective customers' attention. So how exactly can a direct mail advertising campaign utilizing a plastic postcard mailer help your business ring in success in the new year? Direct mail marketing can be extremely targeted. Whether you sell vitamins or perform auto tune-ups, you have a particular customer base that almost all your business comes from. The drawback of ...

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Why Direct Mail Marketing is Still Incredibly Important image

In an era where the world around us is growing more and more "digital" with each passing day, some have predicted that we will soon see the end of direct mail marketing as we know it. After all, in an environment where you can literally reach out and make contact with a client as soon as five minutes after they wake up in the morning, how much good can a plastic postcard mailer actually do? The answer, as it turns out, is "quite a lot." Make no mistake about it: the reports of the death of direct mail advertising have been greatly exaggerated. Not only is this still an incredibly effective way to strike a chord with your target audience, it's ...

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How the Right Design Team Can Transform Your Direct Mail Campaign image

Direct mail marketing has been shown to be among the most effective forms of advertisement time and time again, with response rates far exceeding those for online advertisements and mass e-mails. However, direct mail does share one thing in common with many other types of advertisement: the importance of design. After all, your plastic postcard mailer will only grab the attention of your target audience if it is visually engaging and immediately informative. Here are three features of Dynamicard's plastic postcard mailer design services that can help you craft high impact mailers that can convert prospective customers into actual clients. Experienced and Award-Winning Design Team You know your business better than anyone else--but unless you are also an experienced graphic artist, communicating that knowledge to your potential ...

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Harnessing the Marketing Potential of Plastic Postcard Mailers for Your Automotive Business image

Standing out from the competition is important for businesses of any type--but for those in the automotive industry, the need for a memorable marketing campaign is even greater. So many forms of advertisements don't connect with the recipient and are thus easy for your target audience to ignore. A plastic postcard mailer, however, can incorporate special features that allow you to capture your potential customers' attention and distinguish yourself from your automotive rivals who rely on impersonal marketing methods such as television commercials and newspaper ads. Here are three of the most effective special postcard mailer features that automotive companies can use to enhance their customer appeal and boost their marketing effectiveness. Key Tags for Increased Marketing Visibility What better place ...

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The Power of Direct Mail Marketing for Maximizing Timeshare Lead Generation image

Generating promising leads is the core of any successful timeshare's marketing campaign--but what is the best advertising method for drawing in potential customers for your timeshare? So many advertising methods exist, but they all seem to have drawbacks: marketing e-mails can be directed to spam, television commercials can be muted or fast-forwarded through, and impersonal newspaper and magazine advertising is so easily ignored in the digital age. Enter direct mail marketing. By utilizing a plastic postcard mailer, you have the ability to make a personal connection with your prospective customers, increasing your odds of converting that potential client into an actual one. Here are three key ways that direct mail marketing can help with timeshare lead generation. By grabbing your ...

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What Makes Direct Mail Campaigns So Effective? image

Whatever type of goods or services your company offers, all business face one similar challenge: attracting--and retaining--new customers. Your range of advertising options is vast, from online ad placements to television commercials to print marketing. However, direct mail campaigns utilizing laminated postcard mailers offer a range of benefits that other forms of advertisement cannot, boosting your marketing campaign's effectiveness and helping you get the most out of valuable dollars spent. But what is it about direct mail that makes this type of advertising so successful? Direct mail marketing allows you to target specific types of customers. Every type of business has a corresponding type of typical customer; this target consumer can be defined by their age, income level, education status, hobbies and more. Whatever ...

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