The Only Way to Target a Radius Around Your Business image
It makes sense that the easiest customers to capture are those who live or work near your own business location. They're nearby and will realize that your shop is a quick and easy visit. They might even already be passing by each and every day on their way to and from work. If not, they know the neighborhood so it will be easy to find and remember your location. All this is especially important when it comes to special promotions. So many businesses have learned the hard way that people will drive quite a way for a great special deal, but never show up again for regular purchases. A nearby customer is far more likely to come back again and ...
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