Scratch & Sniff

NEW! Scratch & Sniff Plastic Postcard Mailers!


Looking For New Innovative Marketing Ideas? DynamiCard once again is one step ahead of the competition!

If DynamiCard’s 30 mil thick plastic die-cut postcards with snap out gift cards aren’t catchy enough for you, now you can supercharge your direct mail campaign and add another dimension to your message. Scent!

Benefits of adding a scratch and sniff to your mailer:

  • Increased pass along rate – Your recipient will love showing everyone what came in the mail!
  • Increased message retention – Scratch and sniff adds another level of attention to your message as the consumer read, scratches and smells!
  • Tempt your prospect – Activate their sense of smell!
  • Show your companies personality – Prospects will note that your company is different and fun!
  • Memorable – Everyone will love and remember your mailer, just like a good TV commercial

Advertising Facts – Advertising with scents*

*Source GfK Cover to Cover Issue 8, 2011


  • 19% more prospects noted seeing the scented ads then the same ads without a scent
  • 79% of noters in the US and Canada took action after seeing the ad with a scent (Burt’s Bees Advertisement)
  • Those who were shown a scented ad read more of the advertisement then those ads that were unscented.
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DynamiCard Scratch and Sniff Scents:

Food
  • Apple Pie
  • Birthday Cake
  • Candy Corn
  • Cherry Pie
  • Chili
  • Chocolate
  • Cinnamon Roll
  • Coffee
  • Cola
  • Cotton Candy
  • Fish
  • Fresh Bread
  • Gingerbread
  • Hamburger
  • Honey
  • Hot Dog
  • Jelly Bean
  • Licorice
  • Maple
  • Marshmallow
  • Mexican Food
  • Peanut Butter
  • Pizza
  • Popcorn
  • Pumpkin Pie
  • Roast Beef
  • Root Beer
  • Sausage
  • Spice Cider
Veggies - Fruits - Spices

VEGGIES/NUTS

  • Bell Pepper
  • Broccoli
  • Cucumber
  • Dill Pickle
  • Green Bean
  • Mushroom
  • Onion
  • Walnut

SPICES

  • Basil
  • Cinnamon
  • Garlic
  • Hazelnut
  • Jasmine
  • Peppermint
  • Sage
  • Spearmint
  • Spiced Cranberry
  • Vanilla
  • Wintergreen

FRUIT

  • Juniper Berry
  • Lemon
  • Lemonade
  • Lime
  • Mango
  • Orange
  • Passion Fruit
  • Peach
  • Pineapple
  • Plum
  • Pomegranate
  • Raspberry
  • Strawberry

FRUIT

  • Apple
  • Banana
  • Blueberry
  • Cherry
  • Citrus
  • Coconut
  • Cranberry
  • Fruit Punch
  • Grape
  • Green Apple
  • Tangerine
  • Tomato
  • Tropical Twist
  • Watermelon
Flowers - Plants
  • MulberrySpices
  • Blue Spruce
  • Carnation
  • Cedar
  • Christmas Tree #1
  • Christmas Tree #2
  • Sun Flower
  • Daffodil
  • Eucalyptus
  • Gardenia
  • General Floral
  • Geranium
  • Hay
  • Sweet Pea
  • Hyacinth
  • Hibiscus
  • Honey Suckle
  • Lavender
  • Lawn
  • Lilac
  • Violet
  • Lily
  • Magnolia
  • Orchid
  • Plumeria
  • Rose
  • Pine
Miscellaneous
  • Baby Powder
  • Beer
  • Bubble Gum
  • Campfire
  • Cheese
  • Cider
  • Firecracker
  • Fresh Air
  • Lawn
  • Leather
  • Love Spell
  • Menthol
  • Money
  • Musk
  • New Car
  • Perfume
  • Racing Fuel
  • Sandalwood
  • Sea Breeze
  • Soap
  • Suntan Oil
  • Turpentine
  • Wet Dirt
  • Wine
Stinky
  • Ash Tray
  • Burnt Rubber
  • Compost
  • Durian
  • Manure
  • Marijuana
  • Mildew
  • Mothball
  • Natural Gas
  • Sweat

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